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Engaging investors in ESG matters

Client – Santander Bank

Challenge and approach

Santander UK has been producing sustainability reports for many years. One of the key audiences for these reports is the investor community and in 2019 Santander approached us to help it develop an ESG-focused supplement to help communicate its narrative, strategy and results in a succinct and focused way.

The starting point was developing a strategic framework that brought together Santander’s purpose, sustainability pillars, commitments, key material topics, and its commitment to the UN SDGs. The framework helped to connect these elements in an easy-to-follow and understand format to help engage key audiences. The ESG Supplement is a streamlined publication that represents a summary of performance data put into the right strategic context.

Results

The ESG Supplement and the process of its development empowered the Santander team to lead a different type of conversation with its investors – a conversation based on strategic direction, key material issues and performance on these against selected metrics. The focus on impact and results achieved is today central to this dialogue.

Our deliverables

  • Sustainability reporting & KPI development
  • Reporting regulations & frameworks
  • Data insights
  • Investor & market trends and insights

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Our insights

Meet some of our team

  • Caro Ruttledge
    Caro Ruttledge

    Head of People Change

    Gate One
  • David Holliday
    David Holliday

    Genus Lead, Partner

    Gate One
  • Andrew Roberts
    Andrew Roberts

    Head of Campaigns

    H/Advisors
  • Tony Mattson
    Tony Mattson

    Head of Strategy

    Havas Media
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Engaging investors in ESG matters

Caro Ruttledge

Head of People Change, Gate One

Caro leads Gate One’s people change practice, supporting clients to design and deliver behavioural change programmes at scale. Caro’s team blends innovation and pragmatism to deliver meaningful change for global clients across all sectors. An executive coach, Caro is passionate about working with leadership teams to align and mobilise strategic and personal intent.

Engaging investors in ESG matters

David Holliday

Genus Lead, Partner, Gate One

David Holliday is a business transformation expert with twenty years’ experience of leading, designing and delivering complex enterprise-wide change. David is co-founder of Gate One, a challenger Business Transformation consultancy, with a core mission of delivering ‘Meaningful Change’ and helping clients put sustainability at the core of their business transformation.

Engaging investors in ESG matters

Andrew Roberts

Head of Campaigns, H/Advisors

Andrew leads on research and campaigns, creating quantitative and qualitative insights to fuel both corporate and public strategy and research-led thought leadership and marketing communications campaigns. His work on sustainability issues have covered public consultation exercises, ESG product development, sustainable investment and consumer perceptions and behaviours.

Engaging investors in ESG matters

Tony Mattson

Head of Strategy, Havas Media

Tony is responsible for inspiring brilliant communications strategies across the Group to help us make a meaningful difference to our clients’ businesses and brands. With over 20 years of experience, Tony has wide sector knowledge and expertise in helping organisations use media as a lever of growth and a force for good.

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